I’m always on the lookout for new and fresh artist to brighten my day. I recently came into contact with the music of Jake Aldridge and I can say I was pleasantly surprised. His new single “When I’m Feeling Down” is a combination of rap verses (via Jake) and pop choruses (sung by Ellie Jamison). Jake’s Suffolk accent gives a unique charm to his rap flow, and it works well against Jamison’s bright vocals.
The song itself is a celebration of friendship, the kind that is everlasting. In Aldridge’s words he wanted “to thank my best friend for always being there for me and I hope” the song “inspires others to be thankful for their true friends as well.” The lyrics which play off of this theme are easy to remember and make for a great radio single (the easier a song is to remember the more likely it is to chart).
The production of the song, from the instrumentation to the mixing (done by producer Johann Elliot), is done just right. There is a tendency for people these days, especially with pop songs, to over-produce the track. “When I’m Feeling Down” has just the right amount of effects to give it a good feel and nothing beyond that (which is a good thing).
If you want an upbeat song to give your day some needed sunshine, I suggest you check Jake Aldridge’s single out.
“When I’m Feeling Down” can be found at:
Jake Aldridge can be found at:
It’s always interesting to see how a music artist evolves in terms of their sound. In the case of Manchester native Naomi we’ve seen her go from what I’d call a “pure” pop sound (when she performed as Caleidra) to a more progressive pop sound (with her debut single under the Naomi name “Rivers Run”). This is most evidenced in her new EP Take Back The Power which is a departure from her more organic record Another Day.
Here we see a full embracing of an electro-pop sound with lyrics that reflect her new sound. The lead single from the EP “Take Back the Power” almost seems to be a declaration that states “welcome to the new era.” The song exists in three forms on the album; the single version, a Tiesto-esque dance club remix by DJ George Bowie, and (my personal favorite) a crunching rock remix by Simple Minds’ producer/collaborator Gordy Goudie. The song has a strong melody and each mix gives a different experience of the track. The other tracks on Take Back the Power are the songs “My Mistake” and “Didn’t Make the Grade.”
“My Mistake” is honestly the strongest song on the entire album. The harmonies, the atmospheric tones, the groove, the instrumentation, and Naomi’s voice all come together in a truly perfect way. From the pre-chorus you know something great is going to happen and then the heavily harmonized chorus kicks the song into the stratosphere.
“Didn’t Make the Grade” is the most relaxed and arguably darkest song on the record. The heavy use of Naomi’s falsetto along with the pocket groove and strong piano/synth lines really gives the song unique character.
All in all Take Back The Power is a strong EP that easily can be placed among today’s pop stars. Naomi’s sound is mainstream and unique at the same time. Her voice is uniquely hers; not a clone of people currently occupying the Billboard top 40.
Naomi’s worth your time, I promise.
Take Back The Power can be found at:
Naomi can be found at:
Naomi (formerly Caleidra) and me go back. She’s done an interview here and has eventually earned a fan (and friend) in me. She is also amazing for the reason that she played my song “Omega” on her Manchester radio program; this was my first ever radio airplay. When we aren’t trading jabs about football on Twitter (she’s a Man City fan…I’m a fan of the obviously better team Man United), she is making fantastic music. She released this new video for her fresh single ‘Rivers Run’ and it is clear she has pushed herself artistically. The song is easily able to hold its weight against pop tracks in the Top 40 and the video is imaginative. Check it out.